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Pinterest Tag & Conversions API

SonoTrix add-on for CS-Cart that installs the Pinterest Tag in the browser and sends selected events through the Conversions API.

What you need from Pinterest​

  1. Pinterest Tag ID
  2. Ad Account ID (required for Conversions API)
  3. Conversion Access Token

Install the add-on​

  1. Download the Pinterest Tag & Conversions API package.
  2. Go to Add-ons → Manage add-ons.
  3. Upload, install, and enable the add-on.

See also: How to Install CS-Cart Add-ons.

Part A — Pinterest Ads setup​

Step 1: Find or create your Pinterest Tag​

  1. Sign in to Pinterest Ads Manager.
  2. Open Ads → Conversions / Tag (or Events).
  3. Create a base tag if you do not have one.
  4. Copy the Tag ID.

Pinterest Business menu — open Ads / Ad account overview

Pinterest Ads — continue to Conversions / Tag

Step 2: Copy your Ad Account ID​

  1. In Ads Manager open account settings or the account switcher.
  2. Copy the Ad Account ID (numeric).
  3. Paste it into the add-on Ad Account ID field — required for Conversions API.

Step 3: Generate a Conversion Access Token​

  1. In Pinterest Ads / developer conversions settings for your ad account, create or open a Conversions API access token.
  2. Copy the Conversion Access Token and store it securely.
  3. Paste it into the add-on Conversion Access Token field.
note

Exact menu labels vary by Pinterest UI version. You need access to the same ad account that owns the Tag ID.

Part B — Configure the CS-Cart add-on​

Go to Add-ons → Manage add-ons → Pinterest Tag & Conversions API → Settings.

Pixel Credentials​

  1. Pinterest Tag ID
  2. Ad Account ID
  3. Conversion Access Token
  4. Save (leave token blank later to keep the existing token)

Pixel Events (browser)​

Enable as needed:

  • PageVisit
  • ViewCategory
  • AddToCart
  • Checkout
  • Search
  • SignUp

Conversions API (server)​

Enable server events, typically:

  • Checkout
  • AddToCart
  • PageVisit

Storefronts Pixels​

Per storefront: Disabled, Default, or Custom overrides.

Verify​

  1. Browse the catalog and complete a checkout test.
  2. In Pinterest Ads Conversions / Events, confirm Tag and API events.
  3. Do not load the same Tag again inside GTM if this add-on is already firing it.

Official Pinterest help​